Top 7 SEO Mistakes You Need To Avoid
Lauren McLaren was born and raised in Australia. She is working as a SEO specialist for Digital Muscle, providing Affordable SEO Services in Australia. She’s hardworking, competent and trustworthy. Her role within the company is to design websites. In her spare time, she loves to read, cook and watch movies.
Lauren McLaren has written 1 articles for PromotionWorld. View all articles by Lauren McLaren…
Apart from the paid campaigns of a website to get traffic, do you know you can leverage most of the relevant traffic from a search engine with no cost at all. That is the power of Search Engine Optimization (SEO).
Now see, there are many so-called SEO experts who always be ready to give you tips to improve your website’s rankings. Sometimes these tips work and sometimes they just disappear into the oblivion. Google and other search engine evolve their algorithms. They do tell what you can do to get listed but those tips are obscure in nature that an average person just feels helpless.
Which of these 7 SEO mistakes do you commit?
In this article, I am not going to give you any sort of tip to enhance your SEO ranking but I will give you a list of some mistakes you might be committing which creates blunder in your SEO campaigns. These mistakes can be rectified easily so, I reckon, it’s better than tips to improve the health of your website’s SEO. Let’s get started,
❏ No Optimization for Local Search.
This is the most common mistake I have seen. There was this day I was searching for a cafe in Melbourne. Most of the result I got was from Sydney. I don’t think that’s a nice option for me to travel almost for nine and half hour just for a decent coffee shop. This is the problem when you’re not focusing on localized SEO.
In order to achieve that, you might want to add some regional keywords and make use of your office’s phone number and address in the header or the footer if you have localized crowd.
❏ No Unique Title tag and Meta description.
Most of the small businesses do that, they use their company name as the title for every page of their website. Believe it or not, this is one of the biggest SEO blunders of all time. You want your pages to be shared on social media and yet you’re using your company name all over the title. Think it yourself.
In order to rectify this blunder, I suggest you take a little advice. Use your company name but in a way through which you can address the main niche of your web page. If your company is an SEO service provider, and your company name is XYZ SEO Services, you can use titles like this,
è SEO Services- XYZ SEO Services.
è SEO Packages- XYZ SEO Services.
è SEO Tools- XYZ SEO Services.
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